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Our eyes can register 36,000 visual messages per hour.
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https://www.shiftelearning.com/blog/bid/350326/studies-confirm-the-power-of-visuals-in-elearning
- 90% of information transmitted to the brain is visual.
- Visuals are processed 60,000X faster in the brain than text.
- We can get the sense of a visual scene in less than 1/10 of a second.
- 40 percent of nerve fibers are linked to the retina.
- Our eyes can register 36,000 visual messages per hour.
- Visuals Stick in Long-Term Memory.
Visuals affect learners on a cognitive level and stimulate imagination, therefore, enabling users to process the information faster.
Visuals cause a faster and stronger reaction than words. They help users engage with the content and such emotional reactions influence information retention. This is because the visual memory is encoded in the medial temporal lobe of the brain, the same place where emotions are processed.
The brain is set up in a way that visual stimuli and emotional response is easily linked, and together the two form memories.
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